We’ve recently read that “46% of small businesses do not have a website” We were very shocked by this! Especially when you consider that more than 2 Billion people use the internet every single day.
If you’re debating whether to invest in a website, read below for our top reasons that we think every business should have a website!
1. 24/7 Accessibility
The internet is available 24/7; This gives your customers unlimited access to your company details and information about your products and services.
2. Sales and Marketing
Your website is a massive form of marketing for your company! However, the key thing to remember is that you need to have well-written and compelling sales copy on your site to ensure you’re convincing prospective customers that you offer the best service!
3. Lead Generation
Lead generation is crucial in online marketing. Adding free content and other valuable resources in exchange for opt-ins to your website can serve as a great way to generate new leads from prospective customers searching for your products and services!
4. To keep up with the “Competition”
All of your competitors are online! If people are searching for your particular product or service and can’t find you, you’re going to miss out on business to your competitors who have websites and have brought web design packages.
5. Present a Professional Business Image
First impressions are everything when it comes to customers making a purchase decision. Often, a website is the first time a prospective customer will see your company so a website is crucial to build trust and credibility. This means your website needs to be well designed; as they say…first impressions are lasting impressions.
Do you have a small business that isn’t yet online? Contact us to see how we can help you today!