Maganda Hair Studio SEO Case Study – 55.7% Traffic Increase

Maganda Hair Studio, located in Hackney Wick, London, is dedicated to providing a serene and welcoming environment for all your hair care needs. Specialising in personalised hair services, focus on creating a peaceful atmosphere where guests can relax and rejuvenate while receiving the highest level of care.

They came us to enhance their online presence by improving their Google search rankings through targeted SEO—without relying on paid ads.

Brief / Problem To Solve:

Maganda Hair Studio needed support to improve their online visibility and attract more local clients. While their website was functional, it lacked search engine optimisation, limiting its reach.

We began with a comprehensive SEO roadmap for the next 6-12 months to enhance their online presence. This included thorough competitor and keyword research to identify growth opportunities.

From there, we crafted a bespoke SEO strategy focusing on on-page improvements and SEO-friendly content for all pages. This approach allowed Maganda Hair Studio to concentrate on their work while we ensured they were effectively found online

Our Approach

We broke our SEO strategy into three main phases.

1. Technical SEO – Building a solid healthy website structure, making sure the website performance and userbility is rated high for search engines.

2. Content optimisation – Create relevant and attractive content for the relevant keywords and landing pages that will help users get the information they require

3. Off Page SEO – We then performed a complete off page strategy including link building in order to get the website ranking higher on Google.

Tools we've used:

Project Manager

Final Result

80% of all targeted keywords are being found on Google, the website is ranking on Page 1 of Google for the following search terms.

– Hair Salon Near Stratford
– Hair Salon Near Stratford
– Hair Salon Near Stratford

You can see below the screenshots from Google Search Console as well as Google Analytics with the websites performance overall and the number users increasing each month organically.