10 SIGNS YOU PROBABLY NEED A WEBSITE
So you have a website – welcome to the Internet! But are you happy with it? Is it providing you what you need?
I’m sure as you’re aware times are evolving quickly and new technologies take the Internet by storm. Your bare presence online is the first step but keeping up with the new is just as important. With billions of sites on the web, how do you make sure you stand out and, most of all, reach the right people that your business needs?
At Bemunchie we know that there is so much more to a successful website – it doesn’t only need to look nice but most importantly, work well and meet your business goals. Lucky for you, we’re here to help.
If you’re still unsure, here are 10 obvious signs you probably need a website design service.
1. Your website is not responsive
While this list is not organised in terms of importance, your website not being responsive is quite a major reason for you to start thinking about a new one. A responsive web design should ensure your website renders correctly across different devices and that a memorable user experience is translated to every screen, no matter which device is being used.
What’s most important, according to recent data, mobile usage is quickly taking over desktop usage as the way of surfing the web with now over 60% of users doing it from their smartphones alone. Now more than ever, you can’t afford steering your customers away only because on an unresponsive website. Can you? We’re sure you wouldn’t stay on a website if you couldn’t find what you’re looking for if you are using your smartphone.
See here how Bemunchie made sure Ruby Ceramics website smoothly translates from desktops to laptops to tablets and to mobile.
2. Loading takes forever
According to this research, 47% of consumers expect a page to load in 2 seconds or less. Crazy! Guess people forgot about dial up broadband! It’s also worth noting that 40% of consumers will decide to abandon a website that takes more than 3 seconds to load. The solution is obvious – in order to keep your visitors, you have to make sure it loads instantly. If your website takes ages to appear on screen, it’s high time for you to think about a new one. Fortunately, here at Bemunchie, it’s one of our biggest priorities to make your site speed is one of the key performance indicators.
If your site is too slow, let’s be honest – you’re missing out big time. You’re most probably losing potential customers and harming your Google ranking results! And we all know Google is king.
3. Your bounce rate is sky high
You are probably thinking what on earth is a bounce rate? According to Google, a bounce is a single-page session on your site. Is it a bad thing? Well, if the success of your site depends on users viewing more than one page, then, yes, a high bounce rate is bad.
There are numerous reasons for your bounce rate being high, such as confusing user experience, unreadable content, unattractive design or faulty functionality. Lucky for you, a fresh redesign of your website can help with all that. Magic!
4. It doesn’t align with your branding
Have you recently gone through rebranding and your current website doesn’t showcase it? That’s a no-brainer, really. You need a new one as it just won’t match your brand.
For most businesses these days, digital is a primary way of communication. If your website doesn’t match with your brand you might be sending a confusing message to your potential customers and we all know that’s never good.
5. It just doesn’t look good
The most important thing: are you happy with your website? Are you proud of it? Do you think it gives the correct impression of your business? If not, then there’s no running away from it – you do need a new one.
It comes as no surprise, but according to Adobe, 66% of consumers would prefer to view something beautifully designed vs. simple and plain. Even more so, the research suggests that as many as 68% of viewers choose overall good design such as appealing layout and photography as one of top three factors of content viewing experience. Wow!
Check our some of our recent web design projects that we’ve completed so you can see some of the bespoke designs we’ve created!
6. The navigation and site map are confusing
We call it bad User Experience and we see it a lot, over-complicated pages with to much content here, there and everywhere, hidden and inaccessible content, lack of call to actions or clear section hierarchy. Upgrading your website to its more intuitive self with a seamless flow of information will bring you profit in no time.
7. You can’t update your own content
Believe it or not, we come across this at least once a week! We can’t imagine anything more frustrating than that – not being able to make updates to your website or perhaps you’ve never even been given access to your current website! Even if only to avoid this frustration, it’s worth considering a new website with a proper content management system behind it.
At Bemunchie, we make sure the backend of every website we build is simple and intuitive. We also offer complimentary training sessions arrange around you so in no-time you can become a WordPress expert yourself.
8. You’re behind your industry
Maintaining your brand image on every channel can go a long way to helping you stay ahead of the competition. When it comes to your website, keeping it up to date and in live with recent trends will definitely help you stay ahead of the game. You wouldn’t want to have old offers or old products showing on your website that can’t be purchased anymore would you?
9. You’re not ranking well in Google
You must have heard by now about the mysterious SEO (Search Engine Optimisation). As Google explains, Search Engine Optimisation is often about making small modifications to parts of your website. When viewed individually, these changes might seem like pointless improvements, but when combined with other optimisations, they could have a hugh impact on your site’s user experience and performance in organic search results.
The truth is, a lot of the points covered above will affect how your site ranks in Google. However, this is something that can be easily improved with a new website, as at Bemuncihe technical SEO is one of our top priorities and all websites we design are SEO friendly and have been built with SEO services in mind.
10. You just feel it in your gut
Most importantly, you need to trust your gut. If you have this nagging feeling that your website needs a refresh or have been thinking about it but put it off, it most probably does.
Go ahead, give us a call. We welcome websites of all sizes whether it’s a brochure style website design or eCommerce website design service you need here at Bemunchie we’ve got over 15+ Years experience so I’m sure we can get you the results you require! Contact us today.